maxingvest ag
The holding company and its sub-groups
maxingvest ag, formerly Tchibo Holding AG, is the parent company of the operating sub-groups Tchibo GmbH and Beiersdorf AG. As a management holding, maxingvest ag monitors and guides its subsidiaries. maxingvest ag holds a 100 per cent interest in Tchibo GmbH and a 50.46 per cent interest in Beiersdorf AG.
The new company name better distinguishes the holding company from the two operating sub-groups. Additionally, it commemorates the founding couple, Max and Ingeburg Herz, and underscores the character of the family business. The name unites tradition and corporate culture with solidity and corporate development - maxingvest represents quality and value.
Quality and Value
The maxingvest ag sees itself as the steady link that responsibly binds together the key strands in its companies. The maxingvest ag is the reliable basis on which both brand groups can build their operating business. It is not motivated by maximising profits over the short term. Rather, a long-termstrategy guarantees a sustained increase in the companies’ value. This is how the company has operated for many years.
27 August 2010
maxingvest ag reports positive performance for first half of 2010
For further information please click Press.